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Not ONE dog was named Keir last year – but Nigel and Boris both surge in canine poll

For the sixth consecutive year, Luna has been the most popular dog name in the United Kingdom. The name was the most popular pet name in Rover.com’s most recent annual study, indicating an increasing tendency among British dog owners to choose names influenced by astrology.

Tarot (up 612 per cent), Twinkle (up 312 per cent), and Hera (up 263 per cent) were among the other names that saw increases.

“It’s fascinating to see how pet parents are getting more creative than ever when naming their pups, drawing inspiration from the stars, pop culture, and even politics,” stated Adem Fehmi, a canine behaviourist at Rover.com.

According to the survey, 21 per cent of owners acknowledged selecting a puppy based on its star sign, while 51 per cent of owners claimed to have “manifested” their ideal dog.

Keir Starmer and NIgel Farage

This year’s name patterns were also influenced by pop culture and current affairs.

Sabrina increased by 312 per cent, perhaps due to the impact of American vocalist Sabrina Carpenter, while Conrad increased by 112 per cent.

During Oasis’s reunion tour, names like Liam (up 33 per cent) and Noel (up 178 per cent) witnessed an increase.

Athletes were also highlighted, with Lando (up 43 per cent) and Carter (up 30 per cent) becoming more well-known.

Lando Norris

Bella, Milo, Teddy, Poppy, Lola, Buddy, Daisy, Coco, and Bailey were among the other top ten names for 2025.

Political names, were less prevalent. However, they are quite popular between babies.

While Boris (up eight per cent) and Nigel (up 2.4 per cent) witnessed little gains, not a single dog was called Keir.

Since the Prime Minister took office, no newborn boys have been called “Keir” as parents opt to avoid his name.

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A photo of Keir Starmer

Last year, no parent chose to give their son the same name as the Labour leader for the first time in history. The figures were released this morning by the Office for National Statistics (ONS), as part of the most popular names for newborns in England and Wales.

The findings may be utilised as a potentially damaging political litmus test to gauge how well-liked the PM is among new parents. Before getting into office in 2023, four Keirs were born. But since the Labour leader won the election, his name has completely disappeared from the list.

In the meantime, parents continue to favour the names of some of his political rivals and allies. There were sixteen newborns named as Boris, while Nigel continues the number of five from the previous year, defying extinction.

The number of babies called Boris increased from 39 in 2019 to 43 the following year after he was elected prime minister.

After former prime minister Mr. Sunak moved into 10 Downing Street, the number of people referred to as “Rishi” also somewhat increased, going from 36 in 2022 to 27 in 2023.

While 28 Angelas were born last year, Rachel was selected by parents 114 times.

Additionally, 35 infants were named Bridget, 70 babies were named Wesley, and three Yvettes were born.

LP Staff Writers

Writers at Lord’s Press come from a range of professional backgrounds, including history, diplomacy, heraldry, and public administration. Many publish anonymously or under initials—a practice that reflects the publication’s long-standing emphasis on discretion and editorial objectivity. While they bring expertise in European nobility, protocol, and archival research, their role is not to opine, but to document. Their focus remains on accuracy, historical integrity, and the preservation of events and individuals whose significance might otherwise go unrecorded.

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