I have to give credit where it’s due, and admit that the Selfridges Black Friday sale is the key to nailing my winter wardrobe. Yes, like Richard Gilmore, I am an Autumn. But, despite the fact I come alive when surrounded by orange leaves and Halloween chat, I too struggle when stocking up on knitwear, weather-proof footwear and winter accessories.

Thankfully, the pre-Black Friday sales have already started. I know, a tad early. However, we can confirm the deals span all categories — fashion, homeware, and beauty — and include a range of our favourite brands such as AllSaints, Whistles, Maje, Kurt Geiger and Reiss.

Disclaimer: The brand doesn’t actually do Black Friday, but rather a Christmas countdown that involves savings across all categories. But whether you’re in the market for the double-breasted winter coat of your dreams or a functional pair of fashion trainers to see you through the colder months, there’s only one online store to check out right now, considering it’s already offering up to 50% off.

Keep scrolling for our shopping editors’ top sale picks, including generous savings of up to 50% off fashion trainers and autumn accessories, plus answers to all common FAQs.

Ahead, the best early Selfridges Black Friday sale deals to shop now, approved by GLAMOUR editors:

From this season’s take on the classic blazer — tweed and finished with a rounded neck — to satin winter wedding guest dresses and knitted vests for chic layering. Here’s everything GLAMOUR’s shopping editors have in their baskets.

Once reserved for those of us with a more sporty aesthetic, the best fashion trainers are now a fashion insider’s go-to choice of footwear, no matter what we’re wearing. For those in need of a new pair, Selfridges is offering drastic savings across adidas, Veja and New Balance.

Best Selfridges accessory deals to save on now:

Firmly at the top of our payday wishlists? A pair of chunky loafers, a new set of Birkenstock Boston‘s for running errands, pointed ankle boots for those jeans-and-a-nice-top nights and an autumn alternative to our favourite ballet flats. Thankfully, the early launch of the Selfridges Black Friday sale has saved us the need to splurge.

When are Black Friday and Cyber Monday in 2025?

The countdown is on, with Black Friday just over a month away. This year, it falls on Friday, 28th November — AKA the fourth Thursday of the month and the day after America’s Thanksgiving holiday. Cyber Monday follows close behind, with Monday, 1st December, designated as the final day of the discounted fun.

For those in need of a refresh, Black Friday and Cyber Monday are international shopping mega-events, with thousands of brands discounting their stock both in-store and online to usually their lowest prices of the year.

These deals extend across all categories, including must-have fashion, viral beauty, high-quality homeware, including mattresses and sofas, as well as sexual wellness (AKA sex toys).

How much does Selfridges delivery cost?

Good question, because no one wants to double the price of their discounted haul just to have it delivered directly to their front door. Luckily, delivery is completely free with all UK orders of more than £150. Otherwise, Selfridges’ standard delivery usually takes up to five working days and costs just £5, while nominated-day delivery will get your order to you by 4 pm the very next day and costs £8.