We know which brands are worth the hype, which ‘savings’ aren’t really savings at all, and which deals are genuinely worth adding to your basket before they sell out. From beauty and fashion to mattresses and sex toys, we’ve done the digging, testing and scrolling so you don’t have to – just thank us later when your baskets full.

Ahead, shop the best early Black Friday deals available now…

Best early Black Friday beauty deals

As a beauty writer who’s covered Black Friday for over six years, Glamour’s Shani Cohen knows exactly what to look for when it comes to the very best beauty deals.

“I always wait for Black Friday to restock my beauty and skincare staples – but this year, the discounts seem to be dropping earlier than ever. I’ve already spotted a £80 saving on the Dyson Airwrap, my go-to Rare Beauty Liquid Touch Foundation, reduced from £29 to £14.50 and REFY’s Face Collection trio – now £10 less. It’s the perfect time to bag a few early beauty bargains before the real chaos begins.”

Shop more early Black Friday beauty deals here.

Save money on this your favourite prodcuts with these LookFantastic discount codes.

Best early Black Friday fashion deals

“I’m definitely trying to shop more sustainably during this year’s event, so I’m looking to fill some wardrobe gaps by seeking out key pieces that’ll actually last,” says Glamour’s fashion expert Georgia Trodd.

“My advice? Keep an eye on the prices of items you know you’re likely to shop from now, that way you truly know if you’re getting a good deal or not. Some brands have been known to only reduce their collections slightly – anything less than 20% is just cruel, in my opinion – or worse, re-push items that were actually already on clearance,” Georgia says.

We’ve already spotted some great sales on right now – ASOS has up to 80% off, Lounge has up to 60% off, and SKIMS has a clearance section running to whet out appetites. See some of Georgia’s top early sale picks below.

Shop more early Black Friday fashion deals here.

Save when you shop in the meantime with these Lounge discount codes at checkout.

Best early Black Friday sex toy deals

Glamour’s Senior Commerce Writer, Sophie Donovan – who heads up our sexual wellness coverage – shares the best deals to keep on your radar ahead of this year’s Black Friday.

“I don’t think you ever need an excuse to splurge on sexual wellness essentials – sex toys, lube and condoms, if that’s your contraception of choice. But drops across all my regularly recommended brands (LELO, Lovehoney, Womanizer, Je Joue), you have even less reason not to upgrade your self-care sessions,” says Sophie.

“Personally, I’ve got my eyes on the SILA Cruise Sonic Clitoral Massager which expertly replicates oral sex, or the brand’s newest launch, the SWITCH, which is already 14% off. For beginners, ROMP X Lovehoney Switch X Clitoral Suction Stimulator has already racked up more than 2.2k five-star reviews, thanks to the fact it’s easy to control, whisper quiet and  programmed with 6 unique intensity levels. Currently coming in at under £30, I’d say it’s the ideal saucy stocking filler – wouldn’t you?”

Shop more early Black Friday sex toy deals here.

Best early Black Friday mattress deals

Mattresses are expensive – but let’s be honest, you can’t really put a price on a good night’s sleep. If yours has seen better days, Black Friday is the perfect time to upgrade for less. Every year, we see huge savings on bestselling brands like Simba, Emma and Nectar, and this year’s shaping up to be no different.

Last year, we saw up to 25% off selected lines at Simba, with the most significant cuts applied to its most popular mattresses while Emma Sleep treated us to 50% off the Emma Elite Mattress and 30% off the NextGen Premium Mattress. Pillows, toppers and bedding were also included in the Black Friday sales – so don’t miss out this year if you need an upgrade. Other sleep brands we’re bookmarking this year include REM-Fit®, Otty and Dusk. For now, here are some early deals on mattresses to shop right now.

Shop more early Black Friday mattress deals here.

Save money on best Black Friday sale mattresses with these Simba Sleep retailer discounts.