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Reeves targets fresh push to get Brits investing in UK companies

LONDON — Chancellor Rachel Reeves is preparing to unveil a new agreement with major investment groups at next week’s budget in a bid to get more Brits plowing their money in British companies.

Officials in the U.K. Treasury have asked investment houses, including Hargreaves Lansdown, AJ Bell, and Vanguard, to sign a new compact before Friday for Reeves to announce at her Nov. 26 budget.

It would see them offering a package of British-focused stocks to retail savers through online “invest in Britain hubs.”

The move comes as Reeves continues to try and get retail investors to put their cash into British stocks to boost the country’s stagnant economy. The government believes investing in equities will help British companies grow, while also giving savers a better return on their money. 

Three investment firm bosses with knowledge of the agreement’s draft wording said it included a new proposal for the companies to create dedicated “invest in Britain” sections on their websites or trading platforms to offer “U.K.-focussed ready-made portfolios” to consumers.

The Treasury’s plan stops short of reviving a controversial “British ISA” plan created by Jeremy Hunt as top finance minister in the last conservative government. The Labour government’s option relies on consumer choice to make it easier for savers to find funds part- or entirely-invested in the U.K.

It is currently unclear how many firms have signed up to the agreement with the budget looming next week.

The Treasury intends for its changes to the ISA landscape — set to be announced at the budget — to be in place by April 2027, not next spring as some industry stakeholders had thought.

LP Staff Writers

Writers at Lord’s Press come from a range of professional backgrounds, including history, diplomacy, heraldry, and public administration. Many publish anonymously or under initials—a practice that reflects the publication’s long-standing emphasis on discretion and editorial objectivity. While they bring expertise in European nobility, protocol, and archival research, their role is not to opine, but to document. Their focus remains on accuracy, historical integrity, and the preservation of events and individuals whose significance might otherwise go unrecorded.

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